It’s mid-October, and it’s one of the only really great times of the year to be in the midwest. The leaves are changing color, and when it’s not raining, the skies are blue and the temperature is just right.
Today was one of those days so we took a little jaunt out to Galena, a quaint little town in the far northwest corner of Illinois.
Once upon a time, Galena was a boomtown. It was even bigger than Chicago, but that was back in the mid to late 1800s. Lead was the big industry and eventually bottomed out. What’s left are great old brick buildings filled with restaurants, inns and shops. Like most small towns it needed to court tourism, or fade away.
Galena is an exceptionally pretty, small town. It feels more like something you’d see in the Rockies of Colorado, than the bleak little dumps you usually see in Illinois.
I play a game with my kids when we drive through those places. The object is to see who can spot a Chinese restaurant, a tattoo parlor and a kung-fu studio. While I think it’s a shame we don’t have more towns like Galena in Illinois. It too has it’s share of cliches that define the American tourist town.
There will be fudge
Every small town thinks you’ll think they’re known for their world-famous hometown fudge. It will be made on a large marble slab, and there will be someone witty making it.
There will be “art”
Sure, there’s a burgeoning local art scene. But your more likely to see a rendition of Edward Hopper’s “Nighthawks” with Elvis, Marilyn Monroe, Bogart, and James Dean, than you are anything by anyone in town. Today’s attraction, a painting of past Republican presidents playing a congenial game of pool with Honest Abe. This makes Dog’s Playing Poker seem like Boulevard of Broken Dreams.
There will be Bling
Evidently, when Americans travel, we’re more likely to buy luxury goods. At least 1/3 of retail will be dedicated to leather goods and jewelry peddling high-end versions of the things we’d otherwise pass up at home such as the full-length, fur collared Packer’s coat. If sports aren’t your thing, there will always be the classics.

Bikers
Tourist towns used to trade more on their past to make them unique. Maybe it was a fishing village or mining town, at one time, but now, they’re all a little Sturgis, South Dakota. Real Hell’s Angels wouldn’t be caught dead here, instead, it’ll be the usual bunch of “Hardly Davidsons” with their gray ponytails, backward Kangols, and chaps. A lot of what makes the tourist town work is a willful suspension of belief. Where else can these lawyers, and accountants walk the streets like their the Wild Bunch and not get their ass kicked?